NEA Brief - Delivery Guide

This component provides the opportunity for the learner to demonstrate that they can apply knowledge and understanding of the theoretical framework to construct their media products by:

• applying knowledge and understanding of media language to express and
  communicate meaning to an intended audience
• applying knowledge and understanding to construct representations that portray
  events, issues, individuals and social groups as appropriate to the brief set by OCR
• applying knowledge and understanding of media industries requirements to create a
  product that is appropriate to the media industry context of their chosen brief
• use of media language to create meaning for the intended audience, in line with the
  intentions outlined in their Statement of Intent.